Watching YouTube videos regularly is so much fun. Creating creative videos for YouTube and obtaining good results for your online business is even more fun. There’s no question about it now. YouTube is simply on fire right now with 1.5billion monthly active users watching more than an hour of video content every day.
So are you using YouTube Marketing to its fullest potential for your online business? To make sure that you are, then you have to make sure that your video content adheres to YouTube’s terms of service and you make sure that your video ad copies the proper formatting guidelines and does not exceed the clip length limitation. Your video title has to be relevant and catchy as well. Thumbnails also play a big role in getting targeted traffic to your website or blog. So, here are some techniques that you can use to obtain the best results for YouTube Marketing:
Design a visually stimulating and appealing thumbnail that will grab the attention of your viewers and make them want to click. It is recommended that you use photos as your thumbnail instead of graphics because graphics attract a different kind of attention compared to photos. Keep in mind that a catchy and creative thumbnail will help you increase your audience and get more clicks. If you cannot come up with a stunning thumbnail after some attempts, then you can always hire an expert to do it for you and hire an experienced video blogger for SEO purposes.
If you want your videos to reach a wider audience and have more chances of being posted in video directories and online social networking sites like Facebook and Twitter, then you have to make creative channel video titles. Your YouTube channel video titles must give some interesting details about your products and/or services. If you don’t have any idea on how to create a good and captivating video title, then you can check out some popular channel video titles of channels that are very famous. Or you can even look up some news videos on YouTube to see what kinds of video titles are used most frequently. You can also consider some product reviews on the web to get some ideas.
The video content that you upload should be related to your product and/or services so that viewers will easily relate with it and can easily find the information they need. As a video content provider, it is your job to entertain your viewers and keep them engaged. So, if you want to attract more subscribers, then you have to make sure that the video content you upload can give a balanced view of your business ideas. Try to avoid making your video content too promotional since this will only serve to distract your audience and may even turn them off towards your product/service.
Lastly, you can create an interesting and informative infographic that can be used as the background of your video in YouTube. Infographics are very easy to make with the help of freely available software online. You can simply download some images from the internet, clip art or logos from sites that you prefer. With your video content and infographic ready, you can upload these infographics in your YouTube channel anytime and share them with your friends and subscribers.
